Packaging

Packaging is part of performance. We design it to protect your formula, simplify your routine and make considered use of materials — without compromising strength, stability or usability.

Our approach follows three principles: engineered simplicity, responsible materials, Swiss precision.

Recycled plastic

Recyclable Paper

Packaging Innovation

Recycled Plastic (rPET)

Our bottles use up to 96% rPET — a durable material made largely from recycled plastic. Using recycled PET reduces the need for virgin plastic and supports greater use of recycled materials in our packaging. The rPET bottle is recyclable where appropriate collection and recycling facilities are available.

Post-consumer recyclable (PCR)  plastic bottles

Recyclable Paper and Cardboard

Our paper and cardboard materials are FSC-certified, recyclable and manufactured in Europe. They are selected to provide the strength and durability required for our packaging.

FSC-certified, responsibly sourced paperboard

Future Packaging Developments

We continue to evaluate new packaging materials and technologies that could improve performance, recyclability or material efficiency. Areas of interest include:

  • PHA and other emerging bioplastics,
  • mono-material systems designed to simplify recycling,
  • lightweight designs that use less material.

Before adopting a new packaging technology, we assess its technical performance, compatibility with our formulations, practicality and environmental characteristics.

Emerging cosmetic packaging materials and technologies

Learn

Simple, Science-Based Guidance for Men.

Our articles make men’s skincare, haircare and personal care easy to understand. Designed for real life, they help men build better routines and make informed choices.